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About me


Voice Messages Are Evil? Ask Those Who Work in Manufacturing
The other day, I came across a post in a professional social network (you know which one) from a girl who actively promotes her business process optimization services. She passionately argued that phone calls and voice messages are a relic of the past. In her world, all communication should be written: CRM, trackers, corporate messengers – and no "blah-blah" on the phone. Her argument was some study showing that the brain processes written text faster than spoken speech. On t
Nikolay Samoshkin
13 hours ago6 min read


Service Maintenance: How Cutting Corners on It Killed an Environmental Monitoring Project at a Metallurgical Plant
Photo from inbusiness.kz Introduction I keep this story in my memory as one of the most vivid reminders that launching a project is not the finish line but only the beginning of the journey. It took place at one of the flagships of non-ferrous metallurgy in Kazakhstan. The enterprise, keeping pace with the times and recognizing the importance of environmental responsibility, decided to implement a large-scale project to introduce an environmental monitoring system. Everythin
Nikolay Samoshkin
May 37 min read


The Eternal Conflict: Electricians vs. Low-Voltage Specialists. Why Automation Doesn't Get Along with the Outlet and How to Fix It
Introduction Almost everyone involved in the implementation of industrial automation systems sooner or later encounters the same scenario. The equipment is selected, mounted, and configured. The final, seemingly elementary step remains — connecting it to the electrical grid. And this is where what I call the "eternal conflict" begins. On one side, there is you, the automation specialist, for whom the system is a sensitive low-voltage organism requiring strictly defined power,
Nikolay Samoshkin
Apr 277 min read


Working for the Sake of Working: Why Some Companies Imitate Activity While Others Achieve Results
Introduction Over nearly two decades of working in industry and related fields, I have changed quite a few places. The reasons varied: interesting projects would come to an end, priorities would shift, or I would simply outgrow a position. I have worked at enterprises in Russia and Kazakhstan, collaborated with companies from Europe, and in recent years have been closely interacting with colleagues from Israel. And over these years, I have clearly seen a fundamental differenc
Nikolay Samoshkin
Apr 206 min read


The Engineer Who Stopped Thinking: Why We Are Losing the Ability to Analyze and What to Do About It
When I was just starting my career, my first mentor — Gennady Nikolaevich Podoprigora — told me a phrase that I have remembered for life and mentally repeat every time I face a complex task: "An engineer is not a person who knows everything. An engineer is someone who knows where to look, how to analyze, and how to apply information correctly." Almost nineteen years have passed working in and around field service, and I see more and more clearly how few specialists today, ev
Nikolay Samoshkin
Apr 186 min read


Industrial Automation: The Path from Service Engineer to Technical Consultant
The Path from Service Engineer to Technical Consultant
Nikolay Samoshkin
Apr 23 min read
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